What do you think about this ad?
I'm not sure how I feel.
Comments
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Hmmmm. I feel that the intent is good, but I feel that it would be a more powerful statement, perhaps, without the defacing of the "Mona Lisa". That aspect of it is just gimicky.
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I agree. It also seems just a little disrespectful of what cancer patients go through. I don't know though. I never went through chemo, so maybe the ad resonates more powerfully for those who did. -
Don't know if it makes any difference but this is an Italian company that offers free home health care for cancer patients - I am willing to overlook any potential insensitivity because what they do appears to be pretty awesome. -
Thanks SpecialK! That does put things in a different light! -
I agree that they're trying to help cancer sufferers, so I can overlook any ad insensitivity. However, I don't find the ad insensitive or wrong. Mona Lisa is a beautiful woman, and she still looks beautiful without hair, eyelashes, and eyebrows. So it makes me feel that we can still be seen as beautiful and womanly. Maybe it's an idealized view but I think sometimes we need that just to get through this. Maybe that's what they were shooting for or I could be reading this all wrong. -
aaoaao, I agree with you.
My first reaction is that I like it. The Mona Lisa still looks like the Mona Lisa - she is still the same person and she is still beautiful and mysterious. So cancer has changed her, but it clearly doesn't define her. That's my take away from the ad, and I think that's a great message for cancer patients, and for everyone who had never experienced cancer and doesn't know how to treat a cancer patient. -
I agree with Beesie. I don't find the ad insensitive - actually the opposite.
Mona Lisa is beautiful with cancer. So are you, and so am I.
Leah -
It doesn't sway me one way or another. However I continue to find it curious that so many people associate bald as the most striking thing about cancer. I think of career changes, financial issues, neuropathy, lymphedema, long term fear, ongoing other side effects. I hated being bald, but not as much as I hated how sick I was on chemo. So I just always am bewildered at bald being the issue that is striking enough to people that they use it in ads like this -
I think the baldness is the most outward sign of breast cancer and the easiest to portray. It's also one of the most common side effect that bc women share. Some women don't get lymphedema or neuropathy (they also would be almost impossible to illustrate in a simple picture). I agree that focusing only on the hair issue makes it seem that dealing with bc is a superficial, vanity problem. Losing my hair was the smallest issue I had to deal with. However, my baldness made everyone aware that I had some form of cancer. It was basically my calling card...hey look I have cancer. That's a hard thing for a lot of women to deal with...like for some reason we should still be ashamed of having cancer. I have no problem with people seeing my bald head. I have cancer and that is my reality so deal with it. -
You Know You're A Cancer Patient When: you look at a picture of the Mona Lisa and it takes you a few seconds to realize what's different about this picture is that she's bald....
(No, I never had chemo and lost my hair, but many of my BC sisters locally, and here on BCO did....) -
i like it. Gets the point across quick
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